Running with the bulls kept me sane

According to the Cambridge Dictionary, I’m officially sitting in my Comfort Zone! The annoying thing is the dictionary isn’t lying.  

Just for clarity, the meaning of a Comfort zone is:

‘A situation in which you feel comfortable and in which your ability and determination are not being tested.


The thing is, I’ve known for a while, I’m not aligned, but I couldn’t quite put my finger on exactly why that was.

During the pandemic, I’ve transitioned, bringing my plans forward to expand on the work I love to do, coaching clients on being visible and standing out as the expert in their field. There is nothing more rewarding than seeing how much growth my clients achieve.

But this comfort zone feeling I have is not sitting well with me, and worse still is the realisation I felt the need to check the meaning of ‘comfort zone’ as if for reassurance, that I was in the right place!

I am blaming Covid; I might as well it gets blamed for everything right now. I’m trying to figure out is this an age thing or a sign that change is afoot.

You see, as a rule, I don’t do comfort, for work I have never done, I even won an award aptly named ‘Running with the Bulls’, Just to put your mind at rest, I didn’t run with any bulls!

The meaning of the said award, ‘Every team has a risk-taker who keeps things interesting at the workplace by taking up special projects (and keeping managers on the edge of their chairs)’.

There is no time to sit down in the events industry, and I’ve been doing that for 26 years! I think here lies the problem.

What do you do when you lose your mojo? Answers on a postcard, please.


To become…or to book…extraordinary game-changers and impact makers, see what I can help you achieve – thebrandactivators.co.uk.

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